Will they add pizza to the neon "chicken and ribs" sign?
Until recently this restaurant on West 42nd Street near Ninth Avenue was the Texas Chicken and Grill. Now the canopy reads "Margherita Pizza" with assorted other specialties.
Located on the ground floor of a narrow, four-story building on what may have once been the far western limit of Times Square, the eye is drawn to the old two-story-high sign "Chicken Ribs." As twilight falls, most of the letters illuminate, so that, from a distance, it
reads, "chick ibs" in red and green.
The restaurant is right next door to the luxury hi-rise rental building Orion. Although there is a gelato case as you walk in and the back is filled by a pizza oven, the place offers a varied menu, including chicken and rib dishes.
Text and photo: Jefferson Siegel
Earlier: An Urbanite post from February with the old business in view, as well as signage from the Elk Hotel next door.
