"90210" Scores Nicely for the CW, But...
All that press! All that hype! All that EVERYTHING!!!
You'd think people would tune in just to see what all the hyperventilating was about, and they did.
A total of 4.9 million watched the two-hour premiere last night, which is a good number, but not a great number - and I wouldn't be shocked, shocked, if the launch of "Model" tonight hits four million plus too.
Another factoid to keep in mind: Nearly 8 MILLION tuned in to Steven Bochco's much much MUCH less hyped "Raising the Bar" on TNT. How un-hyped was that show? I do believe Your's Truly was the only one who wrote anything on it when Bochco was first working on it, and was also the only one who actually gave it a good review. (Pretty much the entire critical community held its nose.) But I digress,,,
Why didn't "90210" do better? Beats me. I've given up trying to figure this stuff out...
But "90210" did very well among the viewers CW wanted for this; here are the relevant quotes/numbers from the hot-off-the-presses release:
The show was "the highest rated telecast of any scripted show EVER for The CW among adults 18-34 (3.0/9), women 18-34 (4.3/12), adults 18-49 (2.6/7) and women 18-49 (3.6/9), according to preliminary live plus same day Nielsen ratings for Tuesday, Sept. 2, 2008. Encore of 90210 debut airs tomorrow, Sept. 4 (8:00-10:00p.m. ET)
"On the strength of the two-hour 90210, The CW was the #1 network on Tuesday night in all key demographics, including adults 18-34 (3.0/9), women 18-34 (4.3/12), men 18-34 (1.8/6), adults 18-49 (2.6/7), women 18-49 (3.6/9), persons 12-34 (2.7/8), females 12-34 (3.7/11), teens (1.7/6), female teens (2.1/7).

