The TV Zone

You heard that right, friends. CBS - which made an inscrutable deal to buy over-priced CNET a couple weeks ago - is on a roll!

For its next act: The broadcaster announced this morning that it'll air clips on Yahoo. Now, THERE's something that'll rouse an army of video-hungry web surfers: thirty second clips of "Ghost Whisperer."

What is happening to CBS? The network that once seemed to have the best web strategy now has the oddest: Clips on Yahoo. That's it? Earth to CBS: People don't want clips of shows. They HATE clips of shows. They want the shows. Clips anyone can get. Worst, the new clip network is called "The Audience Network." At least you can still get the full episodes of shows on CBS's fine website...

Here's the Reuters wrap on the latest from the Eye:

"The deal would have Yahoo join the CBS Audience Network, which already includes major outlets like Google Inc's YouTube, Time Warner Inc's AOL and Microsoft Corp's MSN, as well as sites like Joost, Veoh, and Bebo.

"The Audience Network offers short-form clips from CBS, CSTV and Showtime, and before the inclusion of Yahoo reached nearly 90 percent of the Web. The clips are advertising-supported and free to consumers."